Who Represents Us!
Meet our first group of Brand Ambassadors! These are some
bad ass athletes that represent our brand.

Morgan Mader
With her most recent win at the Potawatomi 50M, Morgan’s athletic prowess has grown since her start in 2019. Gradually building from her first ultramarathon at the Temptation 200K, finishing the 50M distance, she has expanded her racing resume to include many of the quintessential Illinois Ultra races, such as the Farmdale 50M, Cry Me a River 100K and 100M, and a return to Temptation 200K to finish the 100K and 150K distances. Her performances have extended to both the Mohican and Burning River 50M, and two finishes at the Kettle Moraine 100K. While her current strengths lie in the middle ultra-distances, Morgan has continued to set her sights on expanding her race capacity while perpetuating her “Death Before DNF” mentality. She has experienced tremendous success incorporating a variety of cross training, such as swimming, mountain biking, and HIIT sessions, into her training cycle, as well as maintaining a consistent strength training stimulus year-round. Her educational background in exercise physiology provides the foundation for her training programming.

Nadia Barrera
From being a lifelong softball player throughout childhood to college, running was mainly a form of winter conditioning, warming up and sometimes punishment. I never really enjoyed running during those times in my life. It wasn’t until 2021 when I was a spectator at a half marathon cheering on a loved one where I became so inspired seeing everyone cross the finish line. At that moment, I told myself that I wanted to push myself outside of my comfort zone and start running. Two months later, I signed up for my first 5k and eventually several more after that leading up to the completion of that same half marathon that I was a spectator at one year earlier. I found myself loving everything about running and the running community. Since then, I’ve completed 3 half marathons and my proud to say I am now a Marathoner completing my first ever Chicago marathon this year. Despite being so young in my training years, I look forward to accomplishing so much more in my running journey.

Luis Plascencia
Luis Plascencia is a licensed certified public accountant (CPA) and accounting educator in Illinois. Luis is an avid marathon and ultramarathoner dedicating all his miles to his brother Oscar. Mr. Plascencia is a charity runner for Organization for Autism Research – Run for Autism because of his connection to autism through his brother Oscar, who was on the autism spectrum. Oscar passed away in 2021, and Luis continues to run in his memory. Luis is also active in his profession currently serving multiple professional technical committees with the Illinois CPA Society and the American Institute of CPAs (AICPA) and also serves on the state board of accountancy in Illinois (Illinois Board of Examiners). Professionally, Mr. Plascencia received multiple awards from the Illinois CPA Society earning the Outstanding Educator Award (2018) and Distinguished Service Award (2012 and 2021). Luis also received awards for his efforts in running receiving multiple Long-Distance Awards (2010, 2011, & 2013) from the Chicago Area Runners Association (CARA) and the High Five Award (2025) from the Organization for Autism Research – Run for Autism.
